Have you ever bought some makeup in stores or online, yet to find out later that they are not suitable for you? Oh man, that waste of product and money can be so awful. But fear not! I’m here to share an attractive programme – “Retailssure” that will solve your problem of purchasing products that are not suitable for you. 

Programmes like Retailssure can provide peace of mind to consumers, knowing that they have options if they’re not satisfied with their purchases. Whether it’s a shade that doesn’t match your skin tone or a product that doesn’t work well with your skin type, having the ability to exchange or return it can make the shopping experience much more enjoyable.

The Retaillsure initiative was launched on International Women’s Day last year as a pilot programme, transforming the local beauty retail landscape by offering women the opportunity to swap makeup products that are unsuitable for them, even after they’ve opened and used.  Ms Irene Lau, Managing Director of Watsons Singapore & Regional Brand Marketing Director highlighted the “aim of Retailssure programme is to empower countless women to fearlessly experiment with makeup, knowing that they have the freedom to exchange products that do not meet their expectations”.  

Personally, this is indeed a great deal for me, especially when my work as a performer requires tons of makeup products. I often have to create different looks to cater for my work events, which means I need to experiment with different make-up products. I can see how this Retailssure Programme will be a great help to me should I purchase any products that don’t work for me! It’s a great platform to help women make the right makeup purchase while fostering confidence, and creativity in self-expression! 

Here are some of the new and trendy makeup products that I have been using lately, which are made exclusively at Watson!

Featuring Watson Retailssure Programme To Unleash Your Make Up Creativity!

New Makeup Products of various Brands exclusively at Watsons


My current daily to-go multiple-colour Makeup Palette from COLOURROSE. An earth tone has always been a safe choice for beginners or any daily activities for a neutral look. It got your face covered with neutral eyeshadows, blusher and highlighter. It’s the perfect item for you if you prefer a minimalist look. I will use this for my everyday makeup wear. I’ve been using this palette for quite some time and there was no powder fallout, minimal mess!

Featuring Watson Retailssure Programme To Unleash Your Make Up Creativity!

Face palette from COLOURROSE


Featuring Watson Retailssure Programme To Unleash Your Make Up Creativity!

Eye makeup using Palette from COLOURROSE


Pair it with the pretty shade “Stranger” from Muzigae Mansion Objet Liquid for a pop of lip colour and you’re good to go! It’s a pretty, warm mauve shade that I think is great for everyday wear too! Life as a mom is often hectic and stressful. Taking the time to look after yourself, feel comfortable and present yourself in a way that reflects your personality and style can set a positive tone for the day! It can also give you the energy and motivation you need to take on challenges and achieve your goals!

Featuring Watson Retailssure Programme To Unleash Your Make Up Creativity!

Lip Shade “Stranger” from Muzigae Mansion Objet


Benefits of Joining the Retailssure Programme

  1. Exchange Makeup (even if it’s opened and used) Anytime, Anywhere! 
  2. Provide Watsons Membership Card/eCard and Retailssure eCard to exchange your products! 
  3. DO keep in mind that exchanges can only be done within 7 sats from the date of receipt for in-store or the date of delivery for online orders! 
  4. With each transaction, a make-up product can be exchanged for another product of the same make-up functionality at any Watsons store across the island 

Do note that this Retailssure Programme is made exclusively for Watson’s members. If you’re a Watsons member, taking advantage of the Retailssure Programme can be a valuable asset in your beauty toolkit, ensuring that you can confidently explore new products and enjoy your beauty journey to the fullest.

Featuring Watson Retailssure Programme To Unleash Your Make Up Creativity!

Image from Watsons


From March 7 to April 3, 2024, Retailssure programme participants will receive a FREE Watsons Side Sealed Facial Puffs 200 (valued at $5.85) with the purchase of a new makeup item from select popular brands. Simply show your Retailssure eCard at any Watsons store islandwide to redeem this exclusive offer. While stocks last.

Featuring Watson Retailssure Programme To Unleash Your Make Up Creativity!

Image from Watsons


We are in a new era where women are empowered to step up fearlessly and opportunities are everywhere. Be confident to seize the opportunities by preparing yourself ahead of time. Due to the different work nature, having minimal makeup may be called for to create a more professional and corporate look. Are you ready to Explore, Experiment and Express Yourself with Makeup to create unique looks to help you boost your confidence as you embrace the challenges of an empowered environment? 

With over 30 reputable makeup brands to shop in-store and online, including cult and exclusive-to-Watson’s brands from Korea, Japan, the U.S., Europe and Taiwan, Watsons is set to position itself as Singapore’s leading retailer of accessible and diverse makeup. I’m sure this Retailssure Programme will be helpful to you in selecting suitable makeup products! 

Website: https://www.watsons.com.sg
Instagram: https://www.instagram.com/watsonssg
Facebook: https://www.facebook.com/watsons.sg 


Read More by Voice of The Ladies Cue, Aziel Khoo 

There are no products