At a recent media event, Play Nation introduced an exciting line of collectibles featuring the beloved characters from the iconic PEANUTS comic strip, created by Charles M. Schulz. With characters like Charlie Brown, Lucy, and the ever-charming Snoopy, the PEANUTS universe has delighted fans for generations. Snoopy, the coolest beagle, is especially loved for his whimsical personality and adventurous spirit, making him a standout in this collection.
Asher and I were thrilled to attend the media launch at the PEANUTS Marketplace, where the extensive range of merchandise—from fashion apparel to toys and lifestyle essentials like stationery and phone pouches—was simply irresistible. It was heartwarming to see how the collection captures the charm of the comic strip in such a diverse array of products.
One of the highlights of the day was the Innovative Building Blocks, inspired by classic scenes from PEANUTS. These buildable boxes feature Snoopy and his best friend, Woodstock, as they embark on various heartwarming adventures. You can dive into the excitement with the blind box series from the Dawn/Dusk collection, where each box holds a surprise pick! The best part? Each blind box includes display cases, so you won’t need to worry about purchasing additional ones for your artwork! Each blind building box is priced at $15.90 and comes with a character card!
Adding to the excitement was the Rooftop After Dark series, which showcases Snoopy and Woodstock in three enchanting settings: Stargazing, Terrace Café, and Fireworks. These unique buildables double as night lights, illuminating your space while celebrating the playful bond between the beloved duo.
Priced at S$34.90 each, they seamlessly blend fun and functionality, making them a must-have for any PEANUTS fan.
Explore these exciting new collections available online and at FairPrice Finest, FairPrice Xtra, FairPrice Xpress, and Cheers outlets throughout our tropical island! You can also check out other 55 PEANUTS-themed retail spaces across the island!
Here’s a quick summary of their products available:
- Building Blocks & Blind Boxes priced between S$19.90 and S$29.90, and 28 individual collectible figurines ranging from S$9.90 to S$18.90.
- Plush Toys: Get cuddly with PEANUTS! Available in both corduroy and bean bag materials, ranging from S$15.90 to S$49.90.
- Lifestyle Products: From stationery and keychains to fragrances, have fun with PEANUTS wherever you go! Prices ranging from S$4.90 to S$17.90.
- Gadgets & Accessories: For the tech-savvy fans, there are also PEANUTS-themed Bluetooth earbuds, portable power banks, data cables, phone accessories, travel adapters, wall chargers, phone grips, and hand held fans, all merging fandom with everyday needs. These are priced between S$7.90 and S$29.90 (exclusively available at Cheers and FairPrice Xpress outlets islandwide)
Asher and I had a blast exploring the delightful PEANUTS displays and photo spots. They offer fans endless fun and fantastic opportunities to capture memorable moments with Snoopy. There were also mascot performances, but poor Asher was so frightened by the mascots that I couldn’t capture any photos of us with the mascots.
Overall, the event was a delightful celebration of creativity and nostalgia, showcasing how the PEANUTS characters continue to resonate with fans old and new. Make sure to check out these adorable merchandise items before they are sold out!
About PEANUTS
The characters of Peanuts and related intellectual property are owned by Peanuts Worldwide, which is 41% owned by WildBrain Ltd., 39% owned by Sony Music Entertainment (Japan) Inc. and 20% owned by the family of Charles M. Schulz, who first introduced the world to Peanuts in 1950, when the comic strip debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the rest of the Peanuts gang have made an indelible mark on popular culture. In addition to enjoying beloved Peanuts shows and specials on Apple TV+, fans of all ages celebrate the Peanuts brand worldwide through thousands of consumer products, as well as amusement park attractions, cultural events, social media, and comic strips available in all formats, from traditional to digital. In 2018, Peanuts partnered with NASA on a multi-year Space Act Agreement designed to inspire a passion for space exploration and STEM among the next generation of students.
About Play Nation
Play Nation is a unique Game-Play Experience Creation brand that combines traditional board gaming, modern console gaming, delectable food and drinks, and retail services all in one vibrant setting. With a focus on fostering fun and bonding, Play Nation goes beyond brick-and-mortar services to create memorable experiences for families, corporate events, exhibitions, and games’ content development. Play Nation’s products and services are designed to bring joy and connection to people of all ages.
For more information, visit their social media here:
Website: https://www.playnation.com.sg
Instagram: https://www.instagram.com/playnationsg
Facebook: https://www.facebook.com/playnationsg
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