Whether it’s because she had to, or because she wanted to, Fempreneurs are starting businesses on their own.
The circumstances of COVID-19 have led ladies to startup businesses and seek new opportunities. We are generally more naturing which leads to steady, profitable growth. To this end, women tend to reinvest business profits and avoid risky business strategies that can negatively affect their own financial situations and those of their employees.
Fempreneur at work
It’s In Your Blood
You may not have noticed yet. You do have the capability to implement systems and take control of your company effectively. Once a lady becomes a mother, she will have the nature of creating a system at home for her husband and children. Therefore, transferring the same element of skills into her company is a no-brainer.
A lady walking out of her office.
You Are Emotionally Intelligent
You are good at picking up social cues and reading emotional situations. Running a business that includes a greater consideration for the employees is a form of great leadership. Ladies are understanding and want to take care of the people around them, with sincerity and respect. Acknowledging the accomplishments and contributions of others can make the entire company feel good about working toward a common goal.
Women are generally also better at building deeper relationships with customers, suppliers, and vendors. . Women-owned businesses tend to be more customer-centric, finding ways to deeply connect with their customers. This same trend plays out with suppliers and vendors too.
Asian ladies chit-chatting around a table.
Tough Times Don’t Last, Tough Ladies, Do
You have what it takes to face tougher barriers. Many people still think they can take advantage of women because they aren’t historically the “type” to own businesses. To be successful in business, ladies often have to work twice as hard as men to be taken seriously. Having to overcome this kind of underestimation has made women stronger and more ready to face the challenges that come with running a business.
Mother and her baby in a garden.
The Control Over Time
The sky is the limit when you are the boss. You call the shots for when you want to work, and when you want to go on a holiday. Everyone loves a lifestyle that consists of freedom. You can opt to schedule meetings around your family schedule. You can choose to work from home or anywhere else in this world. As long as you, but nobody’s looking over your shoulder. These situations are perfect for mothers who want to continue to spend time with their families without giving up her career.
A lady in formal attire, cooking and answering her phone at the same time.
You Are A Multitasker
Ladies have the ability to maintain multiple priorities. Do you find yourself balancing many different roles at the same time? You may not have realized but you are already used to having a lot on your plate. Because you won’t shy away from the multifaceted day-to-day lifestyle, you have what it takes to walk the journey of entrepreneurship.
Not Ego Driven
It is extremely common for women to be more open and honest about the situation of their business. When Fempreneurs gather, they discuss valid concerns and seek solutions on how to tackle big issues. This is because ladies are not afraid of making themselves “look bad.” We all understand that no one leads a perfect life and sharing could only help us, not harm us.
3 ladies smiling and sharing an iPad.
Want to be a Femprener too?
To find out more on how to become a Fempreneur, send an email to amber.knoo@theladiescue.com to find out how The Ladies Cue can help you begin this life-changing journey!
If you have your own business and would like to be featured on The Ladies Cue Fempreneur Column, drop us an email at hello@theladiescue.com or reach out to us via our social media.
Read TLC x Fempreneur Series:
- Margaret Wu, For Beloved One
- Nerissa Low, Liht Organics
- Pearline Foo, Spring Breeze Marketing
- Anna Milani, Sparkd
- Maddy Barber, Madly Gems
- Ezza Yusof, 2morrow Official (Malaysia)
- Julie Yim, Lilin+Co (Malaysia)
- Nadia, HelloBello (Malaysia)
- Zairin Azman, UMMA (Malaysia)
The rest of the Fempreneur interviews can be found here.