Believe in the

On some days when you feel big goals are impossible, or when you feel like giving up, you need to lean on your like-minded community. Here, you can “borrow” motivation, and in turn “return” with your own inspiring stories to pay it forward.

power of community

Joyce Lu

PiggyPlay

Website: https://www.piggy-play.com/
Instagram: https://instagram.com/_piggyplay_/

Hi, I’m Joyce.
I like figuring out how things work and trying better ways to do them.
I grew up with simple money habits, like saving for rainy days and spending within limits.
But I only started to see the bigger picture, like planning ahead, in my mid-20s.
I wish there were a resource or someone who could have guided me earlier.
That’s one reason I started PiggyPlay, to bring these lessons to kids earlier in a fun and simple way.

PiggyPlay is my side project, and I continue working full-time on the design and innovation team at a tech company.

PiggyPlay helps kids aged 5 to 8 learn about money through joyful learning. It’s simple and hands-on, so kids can learn with their parents or on their own.

I wanted to build something from scratch, outside my day job.
When one of my co-founders shared the idea, it made sense.
PiggyPlay is about joyful learning, money habits, and life skills — all good things to support.
Plus, I enjoy working with the team, so I thought, why not?